01-26-23 | Blog Post

OTAVA®: People Empowering Possibility

Blog Posts

Traditionally speaking, a brand tagline is created to make a memorable impact that consumers associate with your company, while a brand promise is the experience customers can expect to receive. At OTAVA, our tagline and brand promise are one and the same: People empowering possibility. Because it encompasses literally everything we do and what we believe in. So what does our two-for-one-liner actually mean? Let’s break it down.


  1. People


Human relationships and expertise are at the core of everything we do. After all, we’re living, breathing human beings ourselves. And we know what it’s like to fight your way through an automated phone system just to reach an agent with scripted answers. At OTAVA, we believe in providing superior and personal customer service. You won’t find chatbots running this department. We take it upon ourselves to ensure you have the thoughtful, 24/7 expertise you need, exactly when you need it. We like to view ourselves as an extension of your team and take pride in doing what’s right for your business, not our sales quota. We don’t do this because it’s in our employee handbook. We do this because we care.


Let’s face it, our jobs would be pretty boring if we were simply passing along the same strategies and solutions we gave to the last CIO that knocked on our door. We wouldn’t learn anything new, and clients wouldn’t realize the benefits of a fully tailored solution. Plus, we like meeting new people, solving unfamiliar problems, and helping clients reach their full potential.


  1. Empowering


Spoiler alert, we don’t have medical doctorates or finance degrees. So why would we expect our clients to be experts in cloud computing? For someone whose top priority is improving patient care or managing investment portfolios, ransomware and compliance regulations should be the last things on their mind. That’s why we make it our mission to handle everything in the cloud, so you have the freedom to stay focused on what you do best.


Unlike some of our competitors, one-size-fits-all solutions set on autopilot aren’t for us. That’s why we actually take the time to understand the intricacies, challenges, and opportunities of every business we work with to help craft the perfect solutions. So your business can exceed its goals and enhance the bottom line. While we strive to bridge the gap between people and technology, we simply believe there’s no substitute for human ingenuity and expertise. This conviction explains why we continuously find that the most powerful solutions are uncovered through collaboration and understanding.


  1. Possibility


It doesn’t matter what promises we make. What matters to clients at the end of the day is results. So, results are what we strive toward. No matter the industry, our team of experts creates cloud solutions tailored to meet specific needs, budgets, and expected outcomes. We thoughtfully create strategies that help you understand and support a custom cloud blend of private, public, and colocation. We champion personalized services and architecture that increase speed, agility, and scalability, while reducing software stack and required equipment. We deliver everything you need to thrive in the cloud.


When your enterprise runs seamlessly, it creates a breeding ground for innovation and opportunity. That’s the sweet spot we strive for in everything we do and deliver. Our goal is to give everyone we help more time, money, and sanity back. That’s why we say, We do the cloud, so you can do you.




Our brand tagline and promise are more than a catchy slogan. Much more. People empowering possibility encompasses everything we do, what we believe in, and what sets us apart:


  • People-centered: Human relationships and expertise are at the core of our approach. Technology and people together.
  • Purpose-built: We design cloud solutions that simplify the complex and are tailored to meet your individual business goals.
  • Protection-minded: Security is on your mind — ours too. We give you peace of mind in compliance, continuity, recovery, and data safety.
  • Potential-focused: We exist to help you reach your business potential and are dedicated to growth that meets your needs.


So, if you’re in the market for a dedicated team of passionate humans that can help accelerate your goals and elevate your business in the cloud, give us a call. Our (real-life) people are standing by.


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